Artificial Intelligence (AI) has revolutionized Google Ads management, enabling advertisers to automate tasks, optimize campaigns, and improve your return on investment (ROI).
Here are three exceptional AI tools for Google Ads:
1) Google Ads Automated Bidding
This AI tool uses AI to optimize bids for better conversion rates and ROI.
Features:
– Cost-per-conversion bidding.
– Enhanced cost-per-click bidding.
– Target return on ad spend bidding.
How to Use Automated Bidding:
1. Log in to your Google Ads account.
2. Select a campaign and click “Settings.”
3. Choose “Bidding” and select “Automated Bidding.”
2) Adzooma
Adzooma’s AI analyzes ad performance, suggesting improvements.
What this AI tool can do for you:
– Ad copy optimization.
– Keyword research and suggestion.
– Landing page analysis.
How to Use Adzooma:
1. Connect your Google Ads account.
2. Run an ad analysis.
3. Implement Adzooma’s optimization suggestions.
3) Optmyzr
This AI tool automates campaign management, improving performance.
Features:
– Automated campaign management.
– Ad group and keyword optimization.
– Budget and bid optimization.
How to Use Optmyzr:
1. Connect your Google Ads account.
2. Set up automation rules.
3. Optmyzr’s AI optimizes campaigns.
Written by Ifeoma Jane