The e-commerce landscape has witnessed unprecedented growth, with online sales projected to reach $6.5 trillion by 2023.
To stay competitive, businesses must leverage cutting-edge technologies, particularly Artificial Intelligence (AI).
AI-powered tools enhance customer experiences, optimize operations, and drive revenue.
Here are four exceptional AI tools for e-commerce, transforming the industry:
1) Salesforce Einstein
Salesforce Einstein uses AI to analyze customer data, providing personalized recommendations.
Features:
– Customer insights and segmentation
– Personalized product recommendations
– Predictive analytics
– Automated marketing
How to Use Salesforce Einstein
1. Integrate Einstein with Salesforce Commerce Cloud.
2. Configure AI-powered customer segmentation.
3. Use Einstein’s predictive analytics.
2) Adobe Sensei
Adobe Sensei’s AI enhances product search and recommendation.
This AI tools is used for product recommendation, search optimization, image recognition and automated merchandising.
How to Use Adobe Sensei:
1. Integrate Sensei with Adobe Commerce.
2. Configure AI-powered product recommendations.
3. Optimize search functionality.
3) Clarifai
This AI tool enables visual search and automates product tagging.
What this AI tool can do:
– Visual search
– Product tagging
– Image recognition
– Automated cataloging
How to Use Clarifai:
1. Integrate Clarifai with e-commerce platform.
2. Upload product images.
3. Configure AI-powered visual search.
4) Sentient Ascend
Sentient Ascend’s AI optimizes conversion rates through predictive analytics.
Features:
– Conversion rate optimization
– Predictive analytics
– A/B testing
– Personalized customer experiences
How to Use Sentient Ascend:
1. Integrate Ascend with e-commerce platform.
2. Configure AI-powered A/B testing.
3. Analyze predictive analytics.
Written by Ifeoma Jane
